Brand Finance have announced their annual report on the most valuable and strongest football brands.
It’s the world’s leading independent brand valuation consultancy and they pride themselves on their independence, transparency, technical credibility, and expertise.
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Manchester United topped last year’s list
Others trust them, so we will too when it comes to their evaluation of top clubs across the globe.
Considering their performance in both financial and non-financial metrics, Brand Finance have worked out their top 50, which they have put into an annual full of analysis and insight.
But for those of us who can’t get the coffee table book, they have released their figures for the top 10 most valuable football brands and you can see them below.
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10. Tottenham Hotspur – 2019 Brand Value = £652million
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Spurs chairman Daniel Levy has worked hard building the club into one of the most valuable in the world
9. Arsenal – 2019 Brand Value = £761million
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The Gunners value has declined by £16million in the last year
8. Paris Saint-Germain – 2019 Brand Value = £786million
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Having France World Cup winner Kylian Mbappe on their books has helped boost PSG
7. Chelsea – 2019 Brand Value = £832million
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6. Liverpool – 2019 Brand Value = £1.024billion
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5. Manchester City – 2019 Brand Value = £1.079billion
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Sheikh Mansour bought Manchester City in 2008 and their brand value is finally above the billion pound mark
4. Bayern Munich – 2019 Brand Value = £1.130billion
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Bayern Munich remain one of Europe’s elite sides
3. Barcelona – 2019 Brand Value = £1.198billion
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2. Manchester United – 2019 Brand Value = £1.266billion
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Ed Woodward has work to do to get the Red Devils back up into the top spot
1. Real Madrid – 2019 Brand Value = £1.416billion
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Real Madrid are back on top when it comes to brand value but they may struggle to stay there after a tough season in LaLiga and Europe
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